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The Mortimer Country Food fare has been founded by Sheriden Swinson of Aardvark Books and Carolyn Chesshire of Lower Buckton House.

Carloyn Cheshire says of the event

"This area of North West Herefordshire and South Shropshire has some of the best producers of slow food and organic produce in the country - as well as some of the best B&Bs, hotels and restaurants to be found anywhere.

We have started what we intend to be an annual event to raise the profile of these producers and local companies. For this reason we have made entry free of charge to encourage both local people and visitors to come and try the very best of seasonal, local and organic produce."

The event co-insides with British Cherry Day and will be supporting the campaign to save the great British cherry by creating a new cherry recipe which will be demonstrated on the day.

Philip Dunne, MP for Ludlow will be attending in the afternoon, he said: "I am always keen to support local businesses, and believe it is important for food security and local food sourcing that we maintain a vibrant agricultural sector in this country. Consumers need to reconnect with farmers and gain a better understanding of where the food they eat comes from. It is a great way to support local farming, and buying food locally also helps the environment by cutting transport costs and boosts the economy by reducing reliance on imports."

Carolyn Chesshire of Lower Buckton Country House is a well known cookery writer and chef. Visit www.lowerbuckton.co.uk for more information

Sheridan Swinson of Aardvark Books has a lifelong interest in organic produce and fine wines. His company sells a wide range of cookery and lifestyle books. Visit aardvark-books.com